14 Comments
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Brad Doll's avatar

Bravo! This is one of the most honest, accurate, and flat-out "on" posts I've seen in a very long time!

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Joe Lazer (FKA Lazauskas)'s avatar

Thanks Brad! Very kind of you to comment that!

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Swabreen Bakr's avatar

So many great insights here!

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Joe Lazer (FKA Lazauskas)'s avatar

Thanks Swabreen!

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Kyle Walkenhorst's avatar

Such a fantastic modern update. Thank you!

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Salvador Lorca 📚 ⭕️'s avatar

Good insight 😌 Can i translate part of this article into Spanish with links to you and a description of your newsletter?

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Joe Lazer (FKA Lazauskas)'s avatar

Yeah as long as you quote / credit me and link back, go for it!

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Salvador Lorca 📚 ⭕️'s avatar

Of course.

Here is the translation, Joe:

https://humanidades.substack.com/p/nuevas-reglas-del-marketing-de-contenidos

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Shane DC Snow's avatar

love this

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Sue Tobias's avatar

Passionate post!

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Nicole Balsam's avatar

"You’re self-sabotaging by putting your best content behind a form." Preach!

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Jordan Teicher's avatar

All the Theos better watch out

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Joe Lazer (FKA Lazauskas)'s avatar

Theos on notice

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Irene Keliher's avatar

I just stumbled across this and I am madly sending excerpts via Slack to my team. Could not resonate more. I'm genuinely curious: how do you think the "internal influencers" thing could work - or does work - with B2C brands?

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